It is a presentation on the CSR initiatives taken up by AMUL Please note that the presentation (ppt) does not contain the initiatives in detail. Csr of amul. 1. By AA AAKANKSH BHOIR (06) RAMESH MOOPANAR (32) RITESH SHINDE (42) N NITESH SRIVASTAVA (47) ANKIT. Corporate social responsibility (CSR) has been defined as the commitment of business to contribute to sustainable economic development.

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But at the same time, these countries suffer social challenges such as poverty, corruption, population growth, etc.

CSR Initiatives

In AugustAmul introduced Kool Koko, a chocolate milk brand extending its product offering in the milk products segment. Financial Responsibility We are seeing an unprecedented level of government programs and initiatives designed czr drive corporate decision-making within markets that include manufacturing, construction, etc.

It provides quality semen for artificial insemination program; impart training to inseminators, prevention and control of diseases.

If we can transplant the spirit of Anand in many other places, it will also result in amup transforming the socio-economic conditions of the rural areas and in our achieving the objective of a socialistic pattern of society. ARDA carries out various activities for sustainable dairy husbandry.

Third tier is the state level co-operative – the Gujarat Co-operative Milk Marketing Federation GCMMF responsible for national and international marketing of milk and milk products produced and sold to it. This effort has motivated greatly xsr to excel in their studies and spread education in rural areas.

The importance of milk and milk products in providing nutritious food to cer country cannot be over emphasized.


The milk producers are paid for their milk in accordance with market forces and realisation of value for their produce.

CSR Initiatives

The Plant has a capacity to produce 25 MT per day and has a storage capacity of tons product under Deg. Roles and responsibilities were assigned to each member and area of operation allocated.

An action plan of tree plantation programme was drawn up months back in advance. Any producer can become a DCS member by buying a share and committing to sell milk only to the society.

Corporate Social Responsibility, The Amul Way

Indeed, a very tough task. Various training programmes, especially on quality management system, good management practises in animal husbandry are imparted on continuous basis to member producers, dairy co-operative personnel and personnel at dairy plants.

Nearly all of the points needed for LEED Certification 40 points can be achieved through the energy and atmosphere category 35 points. They are expected to be courteous, friendly, respectful, and considerate to the customer.

We at AMUL, are committed to produce safe and wholesome food to continually remain as the market leader by providing food products delighting customer expectations and bestow safety.

Corporate Social Responsibility, The Amul Way

It believes that technology and capital are replicable inputs but not the human xsr. For smooth implementation of the idea, the design team chalked out the road map for various activities. The rural families targeted under this programme were ones with small resource base — cwr animal and land holdings. Geo-remote sensing based vehicle tracking system has been put in use for efficient handling of Road Milk Tankers carrying milk to Dairy Plant. Through this letter, I recommend this programme to your personal attention and hope that this would be given the importance it deserves.


In this way, Assured market for their milk and daily income round the year from milk has improved the quality of life of farmers. Improving Operational Efficiency Perhaps the strongest — and best documented — argument for engaging employees in amu practices is the connection between CSR involvement and increased operational efficiency. What do I need to do?

Inthird year of their movement, more than 13,51, saplings have been planted. The Anand Pattern is essentially an economic organizational pattern to benefit small producers who join hands forming an integrated approach in order to economy of a large scale business. Business organizations that have high corporate social responsibility standards can attract staff thereby reducing employee turnover and cost of recruitment.

Some of the activities covered under this programme are: The milk processing capacity of the union is 25 lakh litre per day.

To improve the credibility and trustworthiness of the managers fsr is important they perform consistently and accurately every time and at all times. Introduction of New Analytical Methods: Its continuous effort has brought milk procurement from a few cans to on an average procurement of 1. Yearwise details of tree plantation and survival of tree saplings planted is as under.